Our Marketing Director interviewed in Profit.bg

The best online business media to Gemius - Profit.bg,published an interview Lubomir Georgiev, Marketing Manager at Zariba yesterday. The article was also featured in the daily bulletin of top selected Profit.bg articles. 

Lubomir was recognized amongst the young and successful managers in the country. The interview concerned one of the most trendy topics of the digital revolution age - Gamification tactics as an integral part of an effective marketing strategy. Based on his personal experience and professional expertise, Lubomir explained the benefits of gamification and gave some thoughts on the future development of this phenomenon in Bulgaria. Over the past years Lubomir took part in a number of international events in the field of gaming and mobile industry that gave him a global scope on the latest industry updates in terms of gamification. 

To read the full text of the article, please click on the link